Brainstorm Ideas New

Added March 10, 2026 Source: Pawel Huryn

Brainstorm initial feature ideas for a new product in its early discovery phase. It generates specific suggestions from Product Manager, Designer, and Engineer perspectives. Great for kickstarting ideation.

Installation

This skill is self-contained. Copy the SKILL.md below directly into your project to get started.

.claude/skills/brainstorm-ideas-new/SKILL.md    # Claude Code
.cursor/skills/brainstorm-ideas-new/SKILL.md    # Cursor

Or install as a personal skill (available across all your projects):

~/.claude/skills/brainstorm-ideas-new/SKILL.md

You can also install using the skills CLI:

npx skills add phuryn/pm-skills --skill brainstorm-ideas-new

Requires Node.js 18+.

SKILL.md

---
name: brainstorm-ideas-new
description: "Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation."
---

## Brainstorm Product Ideas (New Product)

Multi-perspective ideation for initial product discovery of a new product. Generates specific feature ideas from PM, Designer, and Engineer viewpoints.

### Context

You are supporting initial product discovery for a new product: **$ARGUMENTS**.

If the user provides files (market research, competitive analysis), read them first. Use web search to understand the market if needed.

### Domain Context

**Initial Discovery vs Continuous Discovery**: Initial Discovery focuses on vision, business model, and market validation — you're testing whether the product should exist. Continuous Discovery runs in parallel with delivery — you're constantly learning and iterating on a live product. This skill is for **initial discovery**.

### Instructions

The user will describe their target segment, opportunity, and desired outcomes. Work through these steps:

1. **Understand the opportunity**: Confirm the product concept, target market segment, and what the users want to achieve.

2. **Ideate from three perspectives** — generate 5 specific feature ideas each from:
   - **Product Manager**: Focus on market fit, value creation, and competitive advantage
   - **Product Designer**: Focus on user experience, onboarding, and engagement
   - **Software Engineer**: Focus on technical innovation, API integrations, and platform capabilities

3. **Prioritize the top 5 ideas** across all perspectives. For a new product, weight heavily toward:
   - Core value delivery (does it solve the primary problem?)
   - Speed to validate (can we test this quickly?)
   - Differentiation potential

4. **For each prioritized idea**, provide reasoning and key assumptions to test.

Think step by step. Save substantial output as a markdown document.

---

### Further Reading

- [Startup Canvas: Product Strategy and a Business Model for a New Product](https://www.productcompass.pm/p/startup-canvas)
- [Product Innovation Masterclass](https://www.productcompass.pm/p/product-innovation-masterclass) (video course)
- [Continuous Product Discovery Masterclass (CPDM)](https://www.productcompass.pm/p/cpdm) (video course)

Originally by Pawel Huryn, adapted here as an Agent Skills compatible SKILL.md.

This skill follows the Agent Skills open standard, supported by Claude Code, Cursor, Codex, Gemini CLI, and 20+ more editors.

Works with

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